Imagine this scenario: you're sitting in a restaurant and the waiter hands you the thickest menu you have ever seen. This thing is fifty pages long. You open it, start flipping through, and realize that it’s in a language you have never seen before. You have no idea what you're looking at. To boot, you're a picky eater. The waiter asks what you want, you point to a random item, and hope.
Amazingly, this pin-the-tail-on-the-donkey method is how a lot of athletes choose a college. They make a decision with little information other than hearsay or some indication that they might be able to play there. Unfortunately, the result is that a lot of people end up transferring. Relying on athletic recruitment isn't enough.
If you want to have a successful college career, you have to work for it – and not just in the sense of practicing a lot. Finding the right college requires research. The good news is that there are a number of excellent resources at your disposal.
Relatives and family friends – It's always good to start with the people you know. Ask them what schools they know that might be a good fit for you. These are often great recommendations because your relatives and family friends know you and the college.
College guidance tools – Websites like Campus Explorer suggest a list of colleges based on the criteria you suggest. Books like those offered by the Princeton Review can be very useful as well. Go to the bookstore, sit in a big cushy chair with a hot chocolate and flip through some guidance books.
College counselors – If your school has a college counselor, schedule an appointment. Otherwise, talk to your teachers. They are often familiar with a lot of colleges. Talk to your club and high school coaches as well.
Don't be overwhelmed! Spend a couple hours over a couple of weeks doing some research and before long you'll have a great list of colleges. You'll notice that the resources above focus not on sports, but on academics and social life. That is by design. Once you have found a group of twenty or so schools that are right for you academically and socially, then it's time to focus on sports.
College team websites – You can learn a lot about teams by checking out their websites. Read about the coach, the most recent results, and check out the schedule to see who they compete against. Have a look at the roster to learn where the athletes on the team are from, and what kinds of teams they were on before they came to college. Use Facebook to send messages to some of the players and ask them about their experience.
Visits – Once you’ve narrowed your list down to 5-10 colleges, visits are essential. Don’t wait around for coaches to offer you official visits. Instead, take the initiative to visit on your own and try to stay overnight with someone on the team. This will show the coach that you’re seriously interested and give you an opportunity to really assess the place. If you love it, great. If you don’t, cross it off your list.
Finding the right school is one of the most challenging aspects of college recruiting. But a little homework goes a long way. First, find a group of colleges that are right for you as a student and socially. There are so many colleges out there that, if you are fairly thorough, your pool will end up including a handful that are right for you as an athlete.
If you can find the college that’s right for you on these three dimensions, you’ll be setting yourself up for a great college experience and a great college career. So as you start sifting through all the colleges out there, heed the following: fit is infinitely more important than prestige. Find the right place, not just the fanciest.